Logo of Applebee's Grill + Bar

Applebee's Grill + Bar

Hamburger
Grill
Bar
Steak
Diner

1518 Locations in United States

updated on Sep 21, 2024

Profile

Headquarters

Glendale, California, U.S.

Websites

https://www.applebees.com/

Founded Date

1980 (44 years ago)

Founders

Bill Palmer,T. J. Palmer

Description

Applebee's Grill + Bar is a casual dining chain that serves a variety of American cuisine, with a focus on grill options like burgers, steaks, ribs, and seafood, as well as appetizers and desserts. Founded in 1980 by Bill and T.J. Palmer in Decatur, Georgia, the brand quickly grew into one of the most recognized names in the casual dining industry. The restaurant emphasizes an inviting, neighborhood-style atmosphere, making it a popular spot for families and groups. Applebee’s operates over 1,700 locations globally, with the majority in the U.S. The brand is known for its affordable pricing, promotions like the 2-for-$20 meal deals, and signature cocktails. The company was acquired by Dine Brands Global (formerly DineEquity), which also owns IHOP, in 2007. Applebee’s frequently runs limited-time menus and promotions and often ties in with local communities by offering special deals or events, continuing to position itself as "America's Neighborhood Grill + Bar."

Franchised

Investment Range

$2013688-$11521696

Initial Investment

$35,000

Global Sales

$4,590,000,000

US Units

1,569

International Units

109

Total Units

1,678

US Franchised Units

1,569

International Franchised Units

109

Franchised Units %

100.00%

International Units %

6.00%

Sales Growth %

4.90%

Unit Growth %

-0.10%

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