Little Caesars, founded in 1959 by Mike Ilitch in Garden City, Michigan, is one of the largest pizza chains in the United States. Known for its affordability and convenience, Little Caesars popularized the concept of "Pizza! Pizza!"—offering two pizzas for the price of one, which helped it stand out from competitors. The brand focuses on takeout service rather than delivery, allowing it to maintain lower prices compared to other pizza chains. Throughout its history, Little Caesars has seen significant growth, becoming the third-largest pizza chain globally by store count. Its mascot, Caesar, and its value-focused menu, including items like "Hot-N-Ready" pizzas, have made it a household name. Despite facing stiff competition, Little Caesars remains successful by sticking to its low-cost, high-convenience model​.